Globant’s presence at Gitex 2024 centers on redefining digital transformation and customer engagement through our strategic partnership with Salesforce. Joining the Salesforce booth, we’ll showcase innovative solutions focused on enhancing personalized, data-driven experiences that fuel sustainable growth. Our goal is to demonstrate how Globant leverages Salesforce’s robust CRM and AI capabilities to empower businesses in MENA to navigate digital challenges and elevate customer experiences.
Visitors will explore firsthand how Globant’s expertise and Salesforce’s leading-edge technology create transformative value, drive efficiency, and reimagine customer interactions in ways that accelerate digital journeys for clients across various sectors.
At Gitex 2024, Globant will spotlight our Salesforce-based solutions, showcasing products like Experience Cloud, Service Cloud, and Einstein Analytics, each optimized for customer-centric digital transformation. We will share real-world use cases demonstrating enhanced customer experiences, scalable CRM implementations, and intelligent data insights. These solutions address critical needs like omnichannel engagement, automated service responses, and AI-driven decision-making, enabling companies to foster stronger, personalized connections with their customers.
Through case studies and interactive demonstrations, visitors will see how Globant’s tailored Salesforce solutions adapt to different industries, providing MENA businesses with resilient, scalable, and future-proof CRM strategies. Visitors will discover, among many other cases, how Globant´s transformative collaboration with LaLiga using Salesforce Marketing Cloud has significantly enhanced fan engagement by prioritizing monetization, loyalty, and a seamless cashless experience.
At tjhe stand, we’ll emphasize how AI enhances Salesforce’s solutions to streamline workflows, personalize customer interactions, and improve decision-making for both channel partners and end-users. By integrating Salesforce Einstein with Globant’s AI expertise, we demonstrate how AI automates data analysis, predicts customer behavior, and drives personalization. These innovations create more efficient processes and improve user satisfaction, benefiting both our partners and clients. Through live demonstrations, attendees will see the measurable value that AI can bring, from faster response times to more effective engagement, giving businesses a competitive edge in today’s data-driven market.
As a key Salesforce partner, Globant will participate alongside Salesforce, emphasizing our joint commitment to digital innovation and AI-driven solutions. Together, we are presenting capabilities that leverage Salesforce’s robust CRM platforms—such as Sales, Service, and Marketing Clouds—combined with Globant’s transformative approaches in custom integrations and AI applications.
These solutions exemplify how our partnership delivers measurable business outcomes, from accelerating customer service resolutions to creating tailored marketing campaigns. Our collaboration highlights how Globant’s deep technical expertise and Salesforce’s cutting-edge technology jointly empower MENA companies to scale efficiently and drive customer engagement.
In collaboration with Salesforce, Globant will host live demonstrations and participate in thought leadership discussions that showcase our solutions’ impact on customer-centric transformation. This presence underscores our dedication to pushing boundaries in digital innovation and our ongoing commitment to fostering technology-driven growth across the region.