Unifonic has revealed details about its participation at GITEX 2024 including how it will help organisations implement customer-centric marketing strategies, drive growth and enhance customer engagement.
What can you tell us about the overall theme of your booth at GITEX 2024?
At GITEX 2024, Unifonic’s booth showcases our advanced AI-powered conversational marketing and support solutions as part of Saudi Exports. The booth theme highlights Unifonic’s alignment with Saudi Vision 2030 and the UAE’s ‘We the UAE 2031’ vision, emphasising the empowerment of regional players within the communications ecosystem. In focus this year are our AI tools that streamline key business processes, help organisations implement customer-centric marketing strategies, drive growth and enhance customer engagement, all while supporting the region’s Digital Transformation.
We remain committed to leveraging AI to deliver even more exceptional customer experiences. As part of our plans, we seek to implement more sophisticated AI algorithms to personalise customer interactions further and tailor communications to individual preferences. Furthermore, by leveraging Sestek’s cutting-edge technologies, such as text-to-speech and natural language processing, we aim to create more engaging and human-like interactions, enhancing customer engagement. We continuously improve our solutions to enable users, regardless of coding experience, to build effortlessly personalised, data-based customer journeys.
How do Unifonic’s AI-powered solutions, such as ‘Audience’ and ‘Flow Studio’ help businesses enhance customer engagement and drive growth?
Unifonic’s AI-powered solutions, including ‘Audience’ and ‘Flow Studio,’ work together to enhance customer engagement by creating personalised customer experiences. ‘Audience’, an enterprise-grade customer data platform (CDP), allows businesses to manage customer data effectively, while ‘Flow Studio’ helps design tailored customer journeys. These tools streamline marketing and customer support efforts, improve operational efficiency and ultimately boost customer lifetime value, driving measurable business growth.
What advantages can businesses experience if they leverage your AI-powered conversational tools, and how will they help them meet evolving customer needs?
By leveraging Unifonic’s AI-powered conversational tools, businesses can revolutionise customer interactions, offering dynamic and personalised experiences that boost engagement and increase ROI. These tools enable businesses to implement customer-centric strategies, foster deeper relationships with their audience and enhance customer loyalty. This cutting-edge technology also helps companies adapt to evolving consumer needs while achieving long-term business objectives.
How is Unifonic’s collaboration with Saudi Exports helping regional businesses enhance customer engagement and drive Digital Transformation?
Unifonic’s collaboration with Saudi Exports at GITEX 2024 demonstrates their commitment to supporting regional businesses in their Digital Transformation journey. Through this partnership, Unifonic provides AI-driven tools that enhance customer engagement, streamline communication processes and support business growth, helping organisations in the MENA region adopt advanced technologies and meet their Digital Transformation goals.
What major announcements, keynotes or awards do you have planned for GITEX 2024?
We are showcasing our range of advanced AI-powered conversational marketing and support solutions at GITEX Global this year. All of these solutions are designed to enhance customer engagement and drive business growth.
We are also launching ‘Audience’, our enterprise-grade customer data platform (CDP) for a 360-degree customer view and seamless segmentation by leveraging Audience in combination with our other solutions such as Flow Studio, our industry-leading, no-code customer journey builder businesses in the MENA region can expect to see a significant increase in return on investment (ROI) and foster greater customer loyalty. We believe that these solutions, together with our commitment to delivering cutting-edge technologies, will generate significant interest among businesses seeking to improve their customer interactions and achieve business objectives.